Tobo Blog

Technology is advancing at lightning speed. To learn more about studies on children's interactions with the digital world, how families are using technology, market research and intelligence, and emerging technology, sign up for Tobo's newsletter. At Tobo, tomorow is now.

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2018-02-20
We are born creative geniuses and the education system dumbs us down, according to NASA scientists
The scientists gave the test to 1,600 children between the ages of 4 and 5. What they found shocked them. Read more
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AI
2018-02-20
What's that voice coming from the toy box? It's Alexa!
Mattel and other toymakers are using Amazon's voice assistant to add new sound experiences to games. Read more
2018-02-20
What fewer kids commissions means for Canadian producers
Producers and broadcasters spoke at last week's Kidscreen Summit about how a changing content landscape is breeding new levels of creativity in Canada. Read more
2018-02-20
The AR & AI tech taking New York Toy Fair by storm
Tech expert and Wonder Workshop software design VP Scott Traylor is on the ground at this week's Toy Fair scouting out the AR and AI toys that are rising above the rest. Read more
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2018-02-19
Nintendo Labo présente ses kits avec trois nouvelles vidéos
Nintendo Labo est une série de kits en carton à assembler soi-même appelés Toy-Con. Voici trois nouvelles vidéos pour mieux comprendre Nintendo Labo. Read more
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2018-02-19
Koov, l'initiation au code informatique et à la robotique par Sony
Koov est un nouveau kit éducatif imaginé par Sony pour créer des robots et apprendre les bases de la programmation informatique. Read more
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2018-02-19
Prometteuse, la baladodiffusion pour les annonceurs? - Infopresse
Les premières données issues d'Apple Podcasts Analytics étant plutôt positives, les annonceurs se rueront-ils vers ces propriétés? Zoé Gagnon-Paquin de Magnéto et Martin Lechasseur de Dentsu Aegis Network se penchent sur la question. Read more
2018-02-16
Viva La Evolution?
YouTube has become a powerful tool in launching and marketing kids products, but licensees and licensors have to acknowledge that with great power, comes great responsibility. Read more
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2018-02-15
Enough With the Screen Time Scare! How to Be Sensible About Children’s Device Use - EdSurge News
When the American Academy of Pediatrics released its most recent set of guidelines for children’s media use, much of the list reflected the ... Read more
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2018-02-14
Using media to support children’s STEM learning
We shouldn’t view media as ‘the enemy’, but embrace it as a learning tool for children, particularly for STEM subjects, so say Kelly Sheehan and Bri Hightower. Science and maths media not only supp… Read more
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